If Pinterest and Tumblr had a baby, they would name it Are.na. But what makes it so special? It’s where the greatest ideas of our generation come together.

AD & CW: Ross Hull & Robert L. McGee

Awards: Silver Addy Winner

What is Are.na?

A website for collecting and organizing digital ephemera. Its minimalistic design and ad-free workspace make it ideal for creatives working towards their next big idea.

 Collection 1: Nike, Behind The Air: Tinker Hatfield

Depicts the inspiration and design process of the Nike Air Max 1 by lead shoe designer, Tinker Hatfield. 

 Collection 2: AT-AT: The making of

Highlights the inspiration and beginning concepts of the Star Wars AT-AT and the universe it roamed in.

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